MBA essay

Dear , As a student of [state you university here] taking up Mathematical and Computer Science,]   I was trained to be proficient in the various disciplines within the sciences.   And now that I am graduating this December 2007, I plan to take up master’s in business administration in Lamar in order to pursue my short-term goal of expanding my knowledge in business. I believe that having expertise in both science and business could help me a lot in terms of my career path and personal development. Science and business are two fields that offer bountiful opportunities especially if complemented with each other. I believe that science incorporated with a good business acumen would be instrumental in the realization of my long-term goal of being a manager for an esteemed company in the future. I believe that a master’s in business administration would prove to be assistive for my dream to hold a managerial position in a reputable company. Taking a Lamar master’s in business administration would be of help in terms of giving me more insight in how to make a business venture successful and beneficial to many people. At present, I observe that mainstream business tend to be more focused in just earning money alone. The ethical side of business is often forgotten in order to give way to the unrelenting drive for profit. Questions such as â€Å"How could this business be advantageous to the general populace?†Ã‚   or â€Å"How could this business help create wealth for many people† are now in danger of becoming obsolete. It was thus encouraging to know that the Lamar MBA puts a stress on business ethics. This shows the integrity of the university in imparting to its students (and would-be students) an ethical and at the same time profitable business venture. What also encouraged me to apply is the university’s experiential approach to analyzing situations and solving problems. This makes the program more dynamic since it doesn’t adhere to one formula alone. It allows the students to utilize lessons culled from their own experiences in order to make business more effective. This is exiting and challenging for me given my background. Having middle eastern roots, I came from a very conservative family. My decision to study in the US was very difficult considering that my family was disposed to the idea that I stay and study in my own country [state your country here]. After a good deal of convincing, my family finally approved my decision to study here in the US. I would have easily given up if not for my belief for a globally focused business. And being a melting pot of different cultures, US is an ideal place to exercise my belief for unity in diversity. Seeing and experiencing two different worlds was a profoundly life-changing experience. It actually shaped my identity as a multi-perspective individual.   This I believe forms the basis of my leadership qualities. To be a good leader, one must be able to accommodate various ideas in order to make something more vibrant and varied. My idea of a good leader is someone who is open-minded yet at the same time firm in making decisions. I got my idea of how a leader should be after working for two months in the US military. I chose to work in the military in order to learn straight from my father who works in the military as a general manager. There, I witnessed the effective way of dealing with different kinds of people. I have learned that respect is a key element in team building. For a particular team to function, the members, especially the leader, must show respect to everyone. Each one must also be disciplined and professional in dealing with the task at hand. Moreover, constructive criticisms should always be expected from everyone in order to correct what needs to be corrected. My idea of an effective leader was affirmed after taking a class under Professor [name the professor here.] He now teaches in Lamar university, and this is also one of the reasons why I am applying to this program. Professor [name of professor here] taught me a lot of valuable things that could not be found in our textbooks. This is not to say however, that he dismissed the importance of learning from books. What he did in our class was complement the things found in our textbook with practical lessons from our daily experiences. The effect was a much more comprehensive class. He also understood each of his students’ own capabilities and did not in any way try to set one standard of what a â€Å"good† student is. For him, all of us have potential and it is actually up to us to hone and nurture that   potential. This encouraged the students to work harder and be more efficient. I wouldn’t deny that my desire to apply in this university is partly due him. But above all, it is my determination to learn business that inspired me to apply to this program. Given my disposition and qualifications, I tender my application in the hope of getting accepted. I believe that my vision for an ethical business combined with science fits into this master’s program. To my mind, the master’s program would be a great venue for me to fully realize my potential and vision for a new brand of business. Through this program, I believe I could learn more and at the same time impart something that would further enliven our knowledge of business. Hoping for your positive response,   

Sample Imc Plan

I. EXECUTIVE SUMMARY This integrated marketing communications plan outlines communication tactics that will be used to raise awareness & to introduce Azimuth Watch Company's new range of products to the public. This IMC plan will be used to achieve the marketing ; communications objectives of this plan, as well as address some of the issues ; challenges surrounding the introduction ; success of this new range ; the company by discussing key areas such as brand positioning, pricing strategies ; targeting.II INTRODUCTION Azzimuth Watch Company strives to provide their customers with timeless pieces hemmed with exquisite ; detailed designs with excellent quality to boot. Since its genssis in 2003, a few product lines have been released but the desired reception was unachieved. Azzimuth Watch Company has to be repositioned ; branded in such a way that potential customers will receive ; understand.By introducing the target marketing process ; various specific elements of which, such as th e identifying of unfulfilled needs, market segmentation, selection of a target market ; positioning, the examination of Azzimuth Watch Company's marketing process can be done properly to identify how else to better its branding effectiveness to eventually obtain the goal of penetrating the market with desired results. As such, Azzimuth can grow into a leading brand for its products, delivering effectively what they have planned. III COMPANY PROFILEBased in Singapore since 2003, Azzimuth Watch Company has its products manufactured in Geneva, Switzerland. It was founded on the concept to design, manufacture & distribute a wide range of quality wristwatches to complement any individual's selected lifestyle. Tied closely with what an azimuth is, it plays up to the concept in which it is used in many practical applications, such as astronomy, mapping ; navigation. Azzimuth is heavily influenced by science ; how it explains the way almost everything in the world works, ; its aim is to pro duce wristwatches that are adaptable to different cultures with the irm basis of science ; logic. Azzimuth represents a philosophy of the blending of science ; lifestyle-in many different ways possible. IV. SITUATION ANALYSIS 4. 1 SWOT Analysis Strengths: 1. Only company with unique philosophy of blending science ; lifestyle with timepieces. 2. Products are made in Switzerland. 3. varied offerings to diverse segments with a clear cut positioning 4. international tie-ups with Tommy Hilfiger Weaknesses: 1. Lack of huge media campaign even after 8 years of its launch 2. Higher prices compared to other brands like Swatch or Casio. 3.Current survey reveal more focus on expansion than quality 4. brand equity is not created Opportunity: 1. Increase in demand for luxury goods in a fast-paced ; advancing country like Singapore 2. Presence of a monopoly, being the first ; only Singapore based luxury watch company in this country. Threats: 1. Premium international watch brands such as Citizen, ; Omega entered in Singapore. 2. Mobile phones acting as substitutes for watches. 3. As Singaporean market is widely open to importations, it will be difficult for local players to maintain a sustainable growth. . Customer satisfaction level below competitors 5. Expansive advertisements ; promotions done by competitors. 4. 2 Competitor Analysis Two such competitors that Azzimuth is facing are Citizen ; Omega. These 2 brands are well known for being a few of the world's largest producers of watches. The Citizen Skyhawk A-T line of watches features Radio Controlled Timekeeping. The watches can synchronize with radio clocks in Japan, North America, and Europe and will automatically select the correct frequency for doing so based upon location of home time zone.Citizen watches also incorporates the eco-drive technology which means that their watches will never require batteries. Omega also has its reputation for having been NASA's choice of watches ; was also the first watch on the moo n in 1969. It has also been the official timekeeping device for the Olympic Games since 1932. A large number of celebrities have also been endorsed by Omega, such as Daniel Craig, George Clooney, Zhang ZIyi ; Cindy Crawford. Both companies also focus on manufacturing timepieces ; have managed to uncover various product ranges with a very wide product line choice.As such, what these companies have done for themselves grants them the competitive advantage over Azzimuth. 4. 3 Current Marketing What the marketing efforts of Azzimuth Watch Company are lacking of are a stronger character ; identity. Its current advertising efforts consists only of print media on public spaces, such as bus stops, magazines ; newspapers. A few magazines have written print reviews or articles on Azzimuth's products & the danger in such is that magazine publications might place their products next to another competitor's product. By doing so, consumers might tend to compare the products.The only few publicati ons that have been approached for page space for Azzimuth are Style, 8 Days. I-Weekly ; The Newpaper. The limited amount of advertising space may hinder Azzimuth's original message from being brought across. By having only print advertisements, there is only so much of Azzimuth's message that are revealed to consumers. A good written review might not be as believable if the company's identity & character is not made prominent & consumer awareness is not high. 4. 4 Statement of Problems There are a lot of problems that Azzimuth is facing right now in respect to its marketing communication efforts.These problems hinder Azzimuth from excelling & becoming the ideal brand that they wish due to the loopholes in their MC efforts. The few such problems are: i) poor brand awareness ii)poor brand identity iii)heavy competition against other established brands iv)poor marketing positioning Due to limited marketing efforts, Azzimuth is not able to raise its brand awareness. The poor placing of the brand (& in advertisements) also hinders potential target consumers from being exposed to their products. The brand itself is then unable to be prominent in the horology industry.When unable to position itself evidently in the horology industry & in consumer's minds, Azzimuth then fails to achieve its desired goals, driving the company down an negative path. V. Marketing Objectives The few objectives that Azzimuth Watch Company is looking to achieve are as follows: i) Efficiently establishing a strong brand identity in the Singaporean market ii) Increasing brand awareness ii) Introduce new range of products efficiently in Singaporean market iv) Incorporate Corporate Social Responsibility v) Achieve sales of 12,000 units of new range of products within the year 2012If planned strategically ; marketing communications is utilised effectively, these objectives can be brought about. Current awareness of Azzimuth in Singapore is very low as it is not recognized easily ; consumers do n ot easily identify with the brand ; its products. When the brand awareness is raised, the amount of sales ; profits will most definitely increase. On top of that, people will be able to recognise the brand, improving its reputation. A strong brand identity also allows for consumers to retain ; deem the brand credible.If Azzimuth succeeds in sending a strong visual message used throughout all their business ; marketing communications will keep them a step ahead of their competition. Having a consistent visual identity throughout all of their business ; marketing communications will have them at the forefront of existing ; potential consumers' minds when they have a need for Azzimuth's products or services. Stability can also be achieved if Azzimuth successfully develops a functional brand identity as it gives the impression that their business is dedicated to the horology industry that they serve.Essentially, the main marketing objective is to introduce ; position accurately the new range of Azzimuth products in the local market ; eventually hit a sales figure of 12,000 timepieces in 2012. VI. STRATEGY ; IMPLEMENTATION The contemplated strategy for Azzimuth Watch Company is to put its marketing communications options to the best use by first effectively introducing ; implementing itself into the market, caving its position in the consumers' minds, & finally, its new range of products. 6. 1 Target AudienceBy target audience profiling, it will help Azzimuth make better, more consistent costumer decisions about how to best market & sell. It also makes it possible for the staff to treat customers more consistently because everyone is working from the same comprehensive knowledge. When Azzimuth determines its target audience, it can scale their marketing communication efforts thus customise the intended message to their target audience effectively. The prime target audience of Azzimuth are the opulent individuals who afford & prefer to indulge in luxury products as a lifestyle choice.These individuals include working class females & males with an annual income ranging from S$80, 000 & above. An ideal advertising medium for this target audience would be the internet as these individuals are also busy professionals in their respective fields. Due to their hectic work & social schedules, it is not likely for them to pick up local lifestyle magazines that are catered for the average market. 6. 2 Brand Image & Positioning As a luxury watchmaker, Azzimuth faces intense competition from other established watch brands such as Rolex, Tag Heuer, Swatch etc.By having a unique brand image, Azzimuth will be able to separate itself from other brand peers, hence establishing itself as a unique section of the market. According to Jay Ehret (2009), brands are not concrete; they are the thoughts, feelings & psychological relationships between a business & a customer, & that a brand is the foundation of all its marketing activities. Branding serves as a internal compass of focus & that if a business is clearly branded, it has an understanding of what it is about. Over time, a stronger business identity will be built.Azzimuth can adopt the brand image of a ‘science ; logic'. Despite close competitors having developed product lines with different motivations & philosophies, Azzimuth can be the first brand that emphasises the simple but fundamental philosophy of how things can be easily explained with science & logic. Rather than just being a simple luxury brand, playing up to this philosophy gives consumers a chance to associate themselves with products derived from intellect. Consumers usually purchase products with their emotions, rather than logically.With a strong branding image, Azzimuth can position themselves as the distinctive watchmaker that provides consumers with a wide range of luxury products made of high quality with a unique philosophy, setting them apart from other watchmakers in the Singaporean market. 6. 3 New Product s Azzimuth's new range of products caters to the pivot in their target consumers, focusing on minimalistic designs, with the motivation being that individuals from all walks of life can opt for a luxurious yet simple timepiece that eludes style. 6. Pricing Stratergy The pricing strategy for Azzimuth's new range of products is Mazimum Market Skimming. In this approach whereby Azzimuth sets a high price for its new high-end product so to obtain maximum revenue from the market before substitute products appear. This pricing strategy is ideal as it complements the luxurious image of the brand as it is unlikely for its target audience to prefer purchasing timepieces that are very lowly priced. The high price will set it apart from its peers by delivering the image of a exceptional product.VII. Recommended IMC Strategy With proper planning in advertising, consumers will be able to perceive a brand positively. Azzimuth has to take a multi-pronged approach to their advertising methods for i ts brand name to be rooted in the consumers' minds. The initial strategy is for Azzimuth to establish its brand identity, constitute its brand image ; finally, re-position themselves as a brand of luxury watches that are adaptable to different cultures with the firm basis of science ; logic.The proposed timeline for the execution of the recommended IMC strategy is 12 months, split into 3 phases. The first 4 months of the strategy will pay close attention to positioning the brand image in the hearts ; minds of consumers ; increasing brand awareness. Starting with a series of print advertisments carefully designed to appeal to their needs ; wants, this first phase's target is to re-position Azzimuth as a brand of timepieces with scientific philosophy & luxurious appeal.Concertedly with this launch of fresh print advertisements will be the implementation of product testimonials & placements. Celebrities like Beyonce will share their experiences on their preference for Azzimuth's produc ts, while the product will also be placed carefully in the movie series Ocean's Trilogy. Exposure of this product to millions of movie-watchers will ensure ample advertisement for it. The next trimester of the strategy will consist of a next series of print advertisements & TV commercials with similar outdoor print advertisements to follow.American actor & film producer Adrien Brody, who became the youngest actor to win the Academy Award for Best Actor will be endorsed to portray Azzimuth as â€Å"The Ideal Option† for luxurious watches. Also included would be a TV commercial of Brody highlighting his preference for Azzimuth's product range. Similarly, Brody will be featured in an exclusive interview on Azzimuth's official webpage, speaking in-depth on his passion for exclusive luxury watches & the reason behind it & why Azzimuth is his ideal option. Finally, the last phase of this strategy traversing over 4 months ill involve the setting up of a segment on Azzimuth's officia l website, educating potential watch-buyers on what to look out for in their next purchase. A forum will also be set up separately for Azzimuth watch owners to share their product choices ; opinions. 7. 1 Broadcasting media: Product Placement The Ocean's Trilogy combines well-known elements from heist films & con artist films. Azzimuth will be able to increase its brand awareness by placing its brand in a highly popular movie that is watched by all ages & consumer groups worldwide. . 2 Print Advertising: Print Media Azzimuth is currently only utilising print media efforts in Direct Publicity & technical reviews. On top of the high possibility of its products being placed directly next to a competitor's, these reviews are written from a third-person perspective ; may not be ample for consumers to be convinced to purchase Azzimuth's products. Such reviews do not directly send the intended message to consumers, let alone communicate the brand's identity ; image.The placement of their r eviews are also only in lifestyle magazines that perhaps most established individuals do not peruse as they are used to their lifestyle whereby they peruse luxurious lifestyle magazines. Hence, Azzimuth Watch Company must design ; release a series of print advertisements on the correct portal to allow successful communications with their target audience. Fig 7: Impression of new Azzimuth Print Advertisement The tagline ‘Perfect Symmetry' collates ; sends across the message of Azzimuth's intended brand identity & image.The term ‘symmetry' implies Azzimuth's new range of products whereby minimalism takes place heavily. 7. 3 Celebrity Endorsements: Adrien Brody famous people eat, drink, travel, go shopping and generally behave like normal consumers, albeit ones with much greater spending power and the ability to influence the buying decisions of others simply by what they choose to buy for themselves. This aspirational effect, whereby people seek to emulate their favorite c elebrities, presents a golden opportunity for brands.Endorsing a celebrity provides two important things for Azzimuth: Aspiration ; Credibility. In today's competitive marketplace, a perceived celebrity endorsement can give Azzimuth the product or service the instant recognition & legitimacy that would normally take years to earn. Adrien Brody has built a successful reputation for himself by being the youngest winner for an Academy Award for Best Actor & also the only American that has won a french Cesar Award. He has also made his debut as a runway model for Prada. IX. ConclusionIn today's fast-paced environment, companies have to pay special attention to how they communicate with their target consumer groups. Consumers have developed a need for knowledge ; information before a purchase ; this has become a necessary process as consumers desire to know they are making a well-informed purchase. Hence, it is vital to comprehend their target consumer groups completely. With this inform ation, they can integrate a substantial ; suitable IMC plan to help companies branch out to their target audience ; be prepared for any consumer responses.

Export Feasibility Analysis of a Consumer Item to a Foreign Country Essay

Export Feasibility Analysis of a Consumer Item to a Foreign Country - Essay Example There are no barriers to exports from the United States of America to Poland. There is however a drop in exports from the United States of America to Poland. The domestic production of telecommunication products is deficient and Poland depends on imports. In 1999 $124 million worth of telecommunication equipment was imported from the United States of America, but in 2000 these exports dropped by thirty five percent because of increasing competition from Western European countries. (Telecommunications. Poland). Competition in the field of cellular communications is fierce and it is this competitive activity that has seen the growth in the use of mobile phones in Poland. (Poland: Telecoms and Technology Background). Indirect competition comes from fixed line telephones and the status of the fixed line infrastructure in Poland is the driving force behind the growth of use of mobile phones and the penetration that is seen in Poland. Though Poland is in the front of the countries in the c entral European region from the point of view of service revenue, the fixed line penetration is just the opposite. The inference that can be easily made from this is that demand far outstrips supply and this situation has developed from the monopoly of TPSA till 2003. Though the situation has changed since then, indirect competition does not seem a stumbling block for the growth in the use of mobile phones in Poland. This is the area of fierce competition that has seen an increase in the potential and penetration in cellular communications in Poland.

Safety Legislation,safety profession Essay Example | Topics and Well Written Essays - 750 words

Safety Legislation,safety profession - Essay Example The first major step I would adopt in assuring that my organisation complies with OSHA is to initiate a health communication standard. Through this standard, I will ensure that the employees and the management team are aware of the hazardous chemicals in the work place and how to protect against their adverse effects. This will entail complying with the rules as outlined by the 29 CFR 1910.1200. Secondly, I would initiate an emergency action plan standard. This involves describing the actions that employees should emulate to ensure their safety during emergencies. Thirdly, my focus will be to establish a fire safety. Through a fire safety prevention plan, I will ensure that any accident that arises as a result of fire is avoided. Fourthly, I would establish an exit route. This will be inline with the OSHA requirement that all organisations must establish exit route within their premises. Fifthly, I would initiate a walking and walking surfaces (United States Department of labor 24). In this way, accidents related to slips, falls and trips will be significantly reduced. Sixthly, I would establish a medical and first aid kit. In this way, all accidents within the work place will be addressed. Question 2 Safety profession entails protection of harm to employees, environment as well as the properties that are vital in day to day running of an organisation. Using key principles that are drawn from various fields such as engineering, health, management, physics, education and psychology among others, safety professionals are focused at preventing accidents and illnesses among other incidents that can affect the operations of a company.

British Car Market Essay Example | Topics and Well Written Essays - 1250 words

British Car Market - Essay Example The perfect competition is mere terminology that is used to describe a situation which can be easily comprehended by new learners in Economics. In the real world there is no market that can be classified as being a perfect market. The main idea behind the perfect market is the term "perfect competition". Perfect competition refers to the case where every aspect of competition is known thus giving all information to the market. In a perfect competition, an individual firm is called a price-taker; this is because the market forces decide upon the equilibrium price and quantity. The point that everything is known means that regardless of how much a firm produces it will get the same price throughout its schedule as demand is constant and no one can raise the price or even lower it as the elasticity is 'ZERO' in this case and the addition of each unit in the output brings bout the same change as the previous one. This could be well reflected by the understanding of the Marginal Revenue p rinciple. In the perfect market, demand tends to stay at the same level throughout the schedule so any increment to the cost will only add up to the loss. The main tendency of a perfect market is to produce at the lowest cost possible because price is the only factor which is considered important. In a perfect market, there are a large number of buyers and sellers. This means that the market concentration ratio is very low for each firm which adds to the fact that there would be no effect upon the market if a firm collapses or enters into competition. The addition would only add to the overall output and nothing else and the addition would be of quite a low grain. Product Homogeneity Homogeneity of production is another factor that hinders the classification of the car market as being perfect. In a perfect competition, the products are homogenous that is they have the same attributes as of their substitutes or competitor products. This means that it will not make a difference that which item you buy and from where you buy as long as it matches your description. Since the products are homogenous in the market than quality issues can be raised whereas in a car market one is paying a worthy amount so it is important to have a distinction on what he buys. Cars are also classified as "Status Symbols", keeping this in mind we come to the point that distinction is necessary and thus homogeneity in this market is not acceptable. Entry and Exit Moving ahead we have the case for entry and exit. In a perfect market, every one is free to enter and exit at will. This means that costs are not an issue in this type of problem as free entry and exit means that the costs are low for firms and they can easily switch production among commodities. Further a perfect competition is dominated by small firms this is why the HHI (Herfindahl index) is low for these firms. Imagine that a car producer can switch production easily. SILLY isn't it Yes it is. The machinery required to manufacture a car is very different from that which makes Balloons. In this case if the demand for cars falls so can the producer shift to the Balloon industry in a momentary run Never, it is difficult to shutdown large

International Relations Theories Essay Example | Topics and Well Written Essays - 1500 words

International Relations Theories - Essay Example In fact, for realists the desire to maximize state interest within a situation of global anarchy is the most crucial component required in the understanding of political actors and state behavior. First and foremost it is important to remember that state interest operates within an anarchic environment.The international system is inherently unstable and is aptly characterized by widespread anarchy. Due to the absence of a suprastate or overarching Leviathan authority, states are placed in inevitable and perpetual competition, described as the security dilemma. Because of the anarchic nature of international affairs, states are perpetually concerned with their survival. For realists, the international system is a â€Å"dog-eat-dog world† and ensuring survival is paramount for any and all states. According to Hans Morgenthau, pioneering German political scientist and an early proponent of realist thought, due to the inherent instability of the international system, the fundament al national interest of all states is to â€Å"protect [its] physical, political, and cultural identity against encroachments by other nations† (Morgenthau, 1952, 67). Specifically, threats to states are determined by their relative power vis-à  -vis one others in the international system. The structure of the system – the distribution of power and capabilities state wide - is important because threats or challenges facing a state which affront the national interest should be â€Å"calculated according to the situation in which the state finds itself† (Waltz, 1979, 77).

Independent Film Analysis Movie Review Example | Topics and Well Written Essays - 1750 words

Independent Film Analysis - Movie Review Example This film veers away from the Hollywood norm in several ways, first with the dark, fast-paced cinematography, second with graphic use of violence and language in the story telling (McCarthy). The film explores the darkest reaches of human nature and how one radical event can change all facets of the relationship between men. In the first scene of the film, all of the participants in the heist are seated amicably around the Formica table of a small diner having a discussion about the meaning behind Madonna's "Like a Virgin". The film quickly segways from that to Mr. Orange and Mr. White driving to the team's appointed meeting place, an abandoned warehouse. It's now after the botched robbery and Mr. Orange is shot in the stomach, dying (Tarantino, Reservoir Dogs: Final Script). The warehouse gives the film a dark isolated, almost claustrophobic feeling, despite its large size and vacant interior (McCarthy). The claustrophobia of the place lends more to the mounting paranoia between the characters. The paranoia concerns who in the core group to trust and who not to trust in the search for the person who ratted the thieves out to the LAPD. The solitude of the warehouse, its isolation from the world outside isn't broken until the final shootout, when everyone is dead except Mr. White and Mr. Orange and the p olice finally arrive. The world inside the warehouse has its own rules, the consequences of breaking the laws of the outside world nothing more than passing thoughts. Here, there is no real fear of the actions taking place inside incurring the attention of the police until the very last moments of the film. Team members are shot, a policeman is tortured, and various loud arguments take place with seemingly no regard from the outside world. Throughout the film the audience is aware of the nearby police reinforcements ready to storm the warehouse when their target arrives. Even though you're aware that they're out there watching, when the characters are inside the warehouse, eliminating each other, the police still feel very far away. The relationships between the characters are very interesting without being overbearingly complex. Mr. Pink is the catalyst for the continuation of the action. He's nervous, paranoid, and very focused on remaining "professional" throughout the entire ordeal (Huntley). He is the first to arrive at the warehouse after Mr. White and the mortally wounded Mr. Orange and brings with him the idea of a rat among the group of thieves. His paranoia spreads to the rest of the group as the remaining members slowly filter in following the botched heist. In addition to infusing the group with his paranoia, he also serves to diffuse several potentially violent situations, specifically between Mr. White and Mr. Blonde who both prefer to solve their issues with their guns (Huntley). The opposing sides of his character bring an increasing amount of tension to the film as Mr. Pink interacts with the other characters. Mr. Blonde is somewhat of an enigma. Throughout the film's progression he is characterized as a psychopath by Mr. Pink and Mr. White. He demonstrates these tendencies as he kidnaps a police officer and then tortures him needlessly. The torture of the officer is one of the most brutal scenes in the film and it is also one of the elements that set this film

Knowledge Management of Intel Corporation Inc Essay - 2

Knowledge Management of Intel Corporation Inc - Essay Example This research will begin with the statement that Knowledge Management is the process of converting a firm’s knowledge from tacit knowledge to explicit knowledge. Many firms in the modern world face this challenge. Intel, despite it being at the heart of information technology, faces this very problem of Knowledge Management. This is especially with regard to its legal department which is facing knowledge management studies. The main issues include lack of modern systems to help in better knowledge management, lack of better ways to convert tacit knowledge into explicit knowledge. The other main problem is the fact that there is less support from top management with regard to implementing proper Knowledge Management system and strategies in Intel’s legal department. Lack of motivation to employees to engage in correct knowledge management practices is also another issue. Because of the grave nature of the need for better knowledge and information management in any legal department, Intel’s not exempt, the recommendations that have been made include buying a new IT system, keeping a constant maintenance and updating of knowledge and increased support from the top management. Intel Corporation Inc. was founded in 1969 by Robert Noyce and Gordon Moore. It has constantly grown to become one of the most valuable companies in the world. As of 2014, its annual revenues had reached over $54 billion. The firm serves millions of customers from over 120 countries around the world. Its main focus is the manufacturing of computer motherboards, computer processors and networking and communication products. The firm has over 100,000 employees who work in over 168 sites including its headquarters. A look at Intel Corporation indicates that the firm has problems with regard to Knowledge Management in both these two areas of Knowledge Management. The firm is one of the firms with a good working environment for most employees.

Cross Examination on complainant. Sexual offences. (law of Evidence) Essay

Cross Examination on complainant. Sexual offences. (law of Evidence) - Essay Example Section 41 establishes the shield and the exception. Section 42 defines what is relevant and generally deals with the interpretation and application of the shield in Section 41. Section 43 deals with the proper procedure for exercising the Section 41 discretion to remove or reduce the shield. Lord Steyn noted in R v A (No. 2) the freedom of cross-examination of rape complainants was based on stereotypes and generalizations that were exploited by defendants. The result was an excessively low rate of convictions and it unnecessarily put rape complainants under scrutiny and humiliation. Section 41 extends the shield to all sexual offences which by virtue of Section 62 include rape and all other sexual offences. In considering whether or not to grant leave to cross-examine on the complainant’s sexual behaviour, sexual behaviour under Section 42(1)(c) includes any sexual behaviour or experience unless it forms a part of the issues at trial relating to the accused. However, in R v T the court offered some flexibility with respect to defining what amounts to sexual behaviour which obviously challenges the concept that the shield goes too far and prejudices a fair trial. In R v T it was held that sexual behaviour would not include evidence of false complaints or failure to complain. This kind of evidence would not be evidence of sexual behaviour but is evidence of previous statements or previous omissions to lodge a complaint. Moreover, it was held in R v Garaxo that the judge had a duty to allow cross-examination on previous complaints against others where it could harm the complainant’s credibility. Nevertheless in R v White it was held that cross-examination of a complainant’s promiscuous behaviour such as prostitution, was not relevant to the complaint at issue. Regardless there are safeguards that attempt to create some balance between what is relevant and what is not and thus ensures the trial is not unfairly prejudiced. In this regard, a saf eguard was established under R v Martin as to what is relevant behaviour for the purposes of Section 41(3). In Martin it was ruled that it was wrong to exclude cross-examination of the complainant on her previous behaviour with the accused in circumstances where it was alleged that she had begged the defendant for sex and had performed oral sex on him. This kind of evidence goes to motivations for concocting allegations against the defendant. It would also appear that once leave is granted to cross-examine the complainant, the court does not have the discretion to restrict its admission. In R v F it was held that where the judge allowed the defendant to cross-examine a complainant on the nature of their adult consensual relationship he erroneously excluded cross-examination on evidence showing the complainant appeared happy engaging with the defendant. The evidence was relevant as it showed the actual adult relationship and thus relevant to the authenticity of a complaint about abus e childhood abuse. In R v Mokrecovas, Lord Woolf cautioned that Section 41(3)(a) should not be exploited for sole purpose of damaging the complainant’s credibility. The Court of Appeal ruled that where there was enough evidence before the court on the complainant’s state of mind further evidence that she had engaged sexually with the defendant’